Marketing & growth

Grow visibility

Use low-cost marketing that works in your community.

You do not need a big budget to be seen. Use the tools your customers already check every day.

Action steps

  • Use WhatsApp status marketing.

  • Share customer proof and photos.

  • Build simple repeat-customer systems.

More in Marketing & growth

Keep building on what you just learned.

Marketing & growth

Why 80% of African Businesses fail in the first 5 years

CEO of Food Concepts - the company behind Chicken Republic and PieXpress with over 300 outlets across West Africa. After 15 years...

Video
Marketing & growth

Using technology in small business

Using technology in small businesses isn’t just about having the latest gadgets or jumping on every new app that comes out. At its...

Video
Marketing & growth

Getting More Clients

Video